West City Club is a social & sporting club that breaks the usual norms of the industry, from it's location to it's offerings and facilities. Our main objective for the project was to communicate the idea of "breaking through" and always striving for more all the way from the top management level to the club's sports team. The result is a brand that’ll always strive to break borders and go where no one has gone before.


Year 2016

Services Brand Identity
Concept Development
Logo Design
Art Direction